Pakirano blago za potrošnike (CPG)

    Smarter product identification and connected supply chains to power visibility, efficiency, and profitability across the CPG lifecycle – from product concept to consumer

    500.000

    Natisne več kot 500.000 natančnih etiket vsak mesec

    60%

    Skrajša čase odobritve grafičnih podob za 60 %

    Opazili smo takojšnje izboljšanje hitrosti uvajanja izdelkov na trg, saj smo izdelke lahko hitreje premikali med našimi obrati.

    Robert Ball, vodja za zagotavljanje programov v podjetju Neiman Marcus

    Manual printing overview

    Click the flashing orange dot below to move through the steps to see how Loftware can work for you.

    Smarter product identification for a connected supply chain

    Proizvajalci pakiranega blaga za potrošnike, kot so Coca-Cola, Nestlé in BarkBox podpirajo 22 milijonov delovnih mest ter prispevajo 2500 milijard USD k BDP, vendar se soočajo z naraščajočimi stroški, pomanjkanjem delovne sile, ponarejanjem in spreminjajočimi se zahtevami strank.

     

    To stay competitive, businesses are turning to agile, cloud-based product identification solutions that integrate with ERP, CRM, WMS, and PLM systems to automate the supply chain with real-time visibility and control. Loftware supports this transformation with GS1 Digital Link-enabled QR codes, GS1-compliant resolvers, and short URLs - ensuring accurate product identification, real-time tracking, and stronger consumer engagement across the product lifecycle.

    Odpravite ročne procese

    Streamline production and eliminate bottlenecks, speeding up product identification and reducing errors

    Centralizirajte nadzor za nemoteno delovanje

    Standardize and centralize product identification for better visibility to meet corporate standards and support ongoing business growth - whether through new facilities, regional expansion, or M&A

    Zagotovite doslednost in zaščito blagovne znamke

    Varno označevanje, skladnost z GS1 Digital Link, s funkcijami serializacije in preprečevanja nedovoljenih posegov zagotavljajo skladnost in pristnost izdelkov ter izboljšajo sledljivost za preprečevanje odpoklicev in glob

    Pospešite čas vstopa na trg

    Izboljšana sledljivost in skladnost pospešita razvoj novih izdelkov in hitrost uvedbe izdelka na trgu

    Opolnomočite partnerje in dobavitelje

    Zagotovite nadzorovan dostop do označevanja in grafičnih podob, da izboljšate sodelovanje in odpravite potrebo po ponovnem označevanju, s čimer prihranite milijone pri stroških zalog

    Zagotavljanje transparentnosti s pametno embalažo

    Upravljajte kratke povezave in kode QR za skupno rabo dinamične vsebine, kot so podatki o virih, alergenih ali trajnosti, med pripravo predvsem mobilnih izkušenj za stranke

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    What if your packaging could do more?

    As sustainability expectations rise, so does the opportunity to turn ambition into measurable impact.


    Join this webinar to discover how connected packaging and dynamic QR codes can unlock new ways to engage consumers, capture valuable data, and scale your sustainability initiatives.

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    Označevanje

    Centralize and standardize your labeling process in the cloud to design, manage, and print labels with greater control and consistency. Ensure accuracy and compliance across global operations while integrating seamlessly with your ERP, WMS, MES, and PLM systems. As your business grows, you can scale effortlessly with a flexible, cloud‑based labeling solution.

    Learn more about Labeling with Loftware Cloud
    Upravljanje grafičnih podob

    Transform your packaging artwork process from concept to shelf with a streamlined, automated workflow that eliminates delays. Real‑time collaboration keeps internal teams and external partners aligned, while centralized content management ensures accuracy and consistency. You can also track budgets, manage costs, and maintain compliance - all within a single, unified system.

    Discover Artwork Management with Smartflow
    Povezana embalaža

    Turn every product into a digital engagement channel with instantly updateable QR‑code content - no reprints or delays. Deliver personalized experiences from every scan while staying compliant with GS1 Digital Link standards. And with QR code management and artwork approvals in one workflow, everything stays streamlined and consistent.

    Explore Connected Packaging Solutions
    Loftware Connect

    Connect and govern product identity across your supply chain with a collaborative network that aligns suppliers, customers, and locations. Securely share approved standards, labels, data, and rules so every partner works from the latest version, ensuring compliance and operational efficiency. As your ecosystem expands, scale seamlessly with a connected network that keeps every partner in sync.

    Unify product identity across your supply chain

    Spodbujanje prihodnosti hitrejše, varnejše in bolj povezane dobavne verige

    Pomembni standardi in predpisi v industriji pakiranega potrošniškega blaga

    Standardi GS1 in GS1 Digital Link

    Stnadardi GS1 zagotavljajo globalno sledljivost prek črtnih kod in številk GTIN. Do leta 2027 bodo kode QR s podporo za GS1 Digital Link nadomestile črtne kode UPC, kar bo blagovnim znamkam omogočilo delitev večje količine podatkov s potrošniki in partnerji.

    Zakon o pravičnem pakiranju in označevanju (FPLA)

    Ta zakonodaja, ki jo nadzorujeta agenciji FDA in FTC, od potrošniškega blaga zahteva vključitev natančne identitete izdelka, njegove vsebine in podatkov o proizvajalcu ali distributerju na etiketi z namenom preprečevanja zavajajočih praks.

    Skladnost z zahtevami glede varovanja okolja in trajnosti

    Podjetja v industriji pakiranega blaga za potrošnike (CPG) morajo izpolnjevati vedno več predpisov glede emisij ogljika, zmanjševanja količine odpadne embalaže in etičnega pridobivanja surovin.

    Ameriški zvezni zakon o nevarnih snoveh (FHSA)

    Previdnostno označevanje nevarnih snovi v gospodinjstvu.

    Dodatni viri